Black Pug.

Brand identity, collateral and website for a british apparel brand

Born from the love shown by all that meet the two little cheeky Black Pugs that entered our lives a few years ago, Cato & Knotty. So inspired by this captivating breed of loveable little dogs, famous for their unique naughty gene, their breed has been treasured and valued, from their birth place in ancient China, to royalty and to today’s celebrities. From these inspirations a Little Giant was conceived, “Rocky” our brand icon. And together with our own deep passion for the very best of vintage American sports wear, utility clothing and accessories, Black Pug Apparel is focused on creating timeless and cool street wear essentials that will provoke you to live life to its fullest.

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