An authentic way to experience home
For people who enjoy a busy lifestyle or struggle to find authentic Afro-Caribbean spices and ingredients at their local supermarket.
Zazuu is an online specialist store that delivers authentic produce and the ‘home’ experience to consumers.
Unlike the cost of traveling to the supermarket (or ‘cash & carry’ stores), and the hassle of leaving your house, Zazuu saves you time and money by providing you with a wider range of authentic produce in a few clicks and deliver directly to your doorstep.
Following a series of workshops and sessions with the founder across every aspect of the business, we developed a new visual identity to communicate the brand’s new name and vision.
We designed Zazuu’s new identity to encourage approachability, create consistency, allow for flexibility, celebrate culture and allow for scalability.